Every company relies on market research to tell them what people think about their products and what they would be most likely to buy (and why) in the future.
To do this they create surveys and offer an incentive so the general public will fill them in – and most of them are distributed as such over the internet. It’s the quickest and easiest way for a company to get the information and feedback they need since it is cheaper than many other forms of communication.
This is great news for us as it offers an opportunity to make some money online. And it doesn’t take long to get started either.
If you are able to answer a few simple questions and fill in some details, then you can earn a nice income from taking online surveys and helping companies with their market research. Some will pay you a small amount every time you fill out a survey, while others use more of a sweepstakes approach, and offer cash and prize draws to those who fill out their surveys.
There are plenty of sites which will alert you to the best opportunities and send you surveys whenever they become available, and you can sign up to many of them for free. Some of them will be more relevant to others depending on what country you are in; all you need to do to find the best sites is type in “paid surveys online” into any major search engine. Don’t forget the quotes, as they will help you to find that exact phrase in the results.
Don’t join too many sites at once otherwise you risk becoming inundated with emails – it’s best to start with the two or three most popular ones in your country. This doesn’t mean you won’t get the opportunity to do surveys for companies in other countries but you do tend to get more input into your national ones.
What normally happens is this – once you’ve joined you will need to fill out your profile with as much information as you can. This will help the site in deciding which surveys to send to whom. Make sure you set up a new email account purely for use with your survey sites, since you will be liable to getting lots of emails to plough through and you don’t want them all going into your normal accounts.
While a lot of sites pay in cash some will pay in vouchers, so double check the details given on each site and see what kind of vouchers you will get. If they are for a shop you do go into then you’ll get some benefit from them.
Once you’re all set up and ready to go you’ll need to keep on top of that email account, since each survey may only need to be answered by a set number of people and they often send it to more than is needed to make sure they get enough replies. The sooner you can complete each one and send it back the better – and the faster your money will mount up too.
The questionnaires are just as easy to fill in. You might be asked questions about a specific product; a type or genre of product; which companies you recognize and which ones you don’t; and you may even get to give your input and opinions on products which haven’t been released for sale yet.
The amount you will receive for each survey or market research exercise varies between sites and countries, but it is reasonable given the amount of time each one will take you. One site pays between $4 and $50 which is about average, although most will be at the lower end of the scale.
Over time taking part in paid online surveys and questionnaires can add up to a nice part time income for very little effort.
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